Words from Gaggenau
A sensorial journey of epicurean passion.
New York/Munich, September 2016: Gaggenau presents an unforgettable series of exclusive epicurean experiences to stir and delight the senses. With Restaurant 1683, Gaggenau will bring together innovative technology, inspiring design and the world’s top chefs, in an artful setting. Marking the year the brand was founded, Restaurant 1683 debuts with a four night event in New York City’s Chelsea neighborhood. Satellite pop-ups are planned in other U.S. cities over the next three years.
Over September 26–29, three Michelin star chef Daniel Humm and restaurateur Will Guidara of Eleven Madison Park welcomed guests into an immersive sensory experience. Their acclaimed team created cuisine inspired by Gaggenau’s spiritual home, the Black Forest in Germany. Chef Bryce Shuman and General Manager Eamon Rockey of Betony, even rejoined Humm’s team for just two nights. Guests of the invite-only experiences were treated to the most sought after reservations of the season.
Left: The Swiss three-Michelin-starred chef and co-owner of Manhattan’s revered Eleven Madison Park Daniel Humm showcases his culinary artistry, which emphasises simplicity, purity and the seasonal flavours of New York. Right: Chef Bryce Shuman, executive chef of Manhattan’s one-Michelin-starred Betony, joined Humm’s team for two nights.
“This year we are commemorating Gaggenau which is 333 years in the making, being founded in 1683. Ever since then, both timeless quality and inventiveness have formed the foundation of our brand. That’s why we are using this anniversary to celebrate exclusive culinary culture and the enjoyment of a sophisticated lifestyle. With the introduction of Restaurant 1683, we are working with internationally acclaimed chefs and sommeliers to create a truly unprecedented epicurean experience”, says Sven Schnee, Head of Global Brand, Gaggenau.
Over the next three years, Gaggenau Restaurant 1683 will come to life through exclusive invite-only events and a virtual experience on www.gaggenaurestaurant1683.com. The microsite will enable culinary and design enthusiasts to indulge in each unique pop-up event.